{"id":27401229,"date":"2026-10-21T18:54:53","date_gmt":"2026-10-21T16:54:53","guid":{"rendered":"https:\/\/www.digiaccion.com\/?p=27401229"},"modified":"2026-10-21T18:58:43","modified_gmt":"2026-10-21T16:58:43","slug":"what-is-geo","status":"publish","type":"post","link":"https:\/\/www.digiaccion.com\/en\/what-is-geo\/","title":{"rendered":"What Is GEO (Generative Engine Optimization)? How to Rank in ChatGPT and Google AI Mode in 2027"},"content":{"rendered":"\n<div id=\"dga\" class=\"wp-block-group dga is-layout-flow wp-block-group-is-layout-flow\">\n<link rel=\"stylesheet\" id=\"dga-css\" href=\"https:\/\/www.digiaccion.com\/wp-content\/uploads\/digiaccion-articulos\/articulos.css?v=1\">\n\n\n\n<p class=\"up wp-block-paragraph\">47 min read<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you're searching \u201cwhat is GEO,\u201d odds are you've already run the test yourself: you asked ChatGPT or Google's AI Mode about your industry in your city, something like <em>\u201cbest dental clinic in Valencia\u201d<\/em> or <em>\u201caccounting firm in Andorra la Vella,\u201d<\/em> and your business didn't show up. Two competitors did, along with a directory and a website you'd never even heard of.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That's not a fluke. More and more people ask an AI before they compare websites, and the answer arrives already written: with names, pros and cons and, sometimes, a recommendation. <strong>If your business isn't in that answer, then for that customer it doesn't exist.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A new acronym has grown up around all this, along with a lot of noise and quite a few tricks that don't work. In this guide I separate what's official from what's my own judgment: what GEO is, how AI tools decide who to cite, what I'd do step by step to get them talking about your business, and how to measure it without fooling yourself.<\/p>\n\n\n\n<div class=\"wp-block-group tl is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">In 30 seconds<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>GEO is SEO, expanded:<\/strong> the goal is for AI tools to understand your business, mention it and cite your website as a source. Google says that optimizing for its AI search is still SEO.<\/li>\n\n<li><strong>An AI can only cite what it can read:<\/strong> if its search bot can't get into your site, it can't cite you. Check robots.txt, your CDN and the Search generative AI control in Search Console.<\/li>\n\n<li><strong>What matters most happens off your website:<\/strong> in an Ahrefs study of 75,000 brands, brand mentions were the factor most closely tied to showing up in AI Overviews. And what people say about you in forums and reviews is what the AI will repeat.<\/li>\n\n<li><strong>You don't need tricks:<\/strong> no llms.txt, no special schema for AI, no verifying your domain in ChatGPT. Google and OpenAI make that clear in their own documentation.<\/li>\n\n<li><strong>You measure it in layers:<\/strong> Search Console, Bing Webmaster Tools, Analytics and a fixed set of prompts you rerun every month.<\/li>\n\n<li><strong>You do it in every language you sell in:<\/strong> in Andorra, that means Catalan, Spanish, French and English; in Spain, also your region's co-official language. AI answers differently in each one.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<nav class=\"wp-block-group toc is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">In this article<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"#que-es\">What GEO is<\/a><\/li>\n\n<li><a href=\"#geo-vs-seo\">GEO vs SEO: the differences<\/a><\/li>\n\n<li><a href=\"#por-que-importa\">Why it matters: the data<\/a><\/li>\n\n<li><a href=\"#como-eligen\">AI visibility: who gets cited<\/a><\/li>\n\n<li><a href=\"#modo-ia\">Google AI Mode and AI Overviews<\/a><\/li>\n\n<li><a href=\"#paso-1\">Step 1: crawling<\/a><\/li>\n\n<li><a href=\"#paso-2\">Step 2: citable content<\/a><\/li>\n\n<li><a href=\"#paso-3\">Step 3: entity and brand<\/a><\/li>\n\n<li><a href=\"#paso-4\">Step 4: mentions<\/a><\/li>\n\n<li><a href=\"#paso-5\">Step 5: reviews and profiles<\/a><\/li>\n\n<li><a href=\"#paso-6\">Step 6: first-party data and video<\/a><\/li>\n\n<li><a href=\"#paso-7\">Step 7: languages<\/a><\/li>\n\n<li><a href=\"#defensa\">Reputation: GEO is also defense<\/a><\/li>\n\n<li><a href=\"#medir\">How to measure your AI visibility<\/a><\/li>\n\n<li><a href=\"#prompts\">Prompts to audit yourself<\/a><\/li>\n\n<li><a href=\"#mitos\">GEO myths<\/a><\/li>\n\n<li><a href=\"#errores\">Common mistakes<\/a><\/li>\n\n<li><a href=\"#resumen\">How to do GEO step by step<\/a><\/li>\n\n<li><a href=\"#ejemplo\">A full example in Andorra<\/a><\/li>\n\n<li><a href=\"#no-haria\">What I wouldn't do<\/a><\/li>\n\n<li><a href=\"#idea-final\">The bottom line<\/a><\/li>\n\n<li><a href=\"#faq\">FAQ<\/a><\/li>\n<\/ol>\n<\/nav>\n\n\n\n<p class=\"k wp-block-paragraph\">Definition<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"que-es\">What is GEO (generative engine optimization)?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">GEO (generative engine optimization) is the work of getting the AI tools that answer questions, such as ChatGPT, Gemini, Claude, Perplexity and Google's AI Mode, to understand your business correctly, mention it and cite your website as a source when someone asks about what you do.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Put more simply: SEO works to get your website into the list of results; GEO works to get your business <strong>inside the answer<\/strong>. And that answer doesn't have ten slots. It has three or four names.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The term wasn't coined by an agency. It comes from a paper by researchers at Princeton and IIT Delhi, published in November 2023 and presented at the KDD conference in 2024. In their experiment, citing sources, adding quotations or including statistics boosted a page's visibility in generated answers <strong>by up to 40%<\/strong>. I'll come back to that study, because there's a takeaway in it that almost nobody talks about.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What does GEO mean in marketing and AI?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">In digital marketing and AI, GEO stands for <em>generative engine optimization<\/em>: optimizing for search engines and assistants that write the answer instead of showing you a list of links. That's why you'll also see it searched as \u201cGEO SEO,\u201d \u201cAI SEO\u201d or \u201cSEO for AI.\u201d It has nothing to do with geotargeting or location-based \u201cgeo marketing,\u201d even though the acronym invites the mix-up. In fact, when I searched the Spanish equivalent of \u201cGEO positioning\u201d on Google, its own AI summary started talking about satellite positioning.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What is AEO (answer engine optimization), and what is LLMO?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">They're different names for almost the same work. Every agency and every tool has picked its own acronym, and it's worth knowing them all so you don't end up paying twice for the same thing:<\/p>\n\n\n\n<figure class=\"wp-block-table tb\"><table><thead><tr><th>Acronym<\/th><th>Stands for<\/th><th>Where the focus is<\/th><\/tr><\/thead><tbody><tr><td>GEO<\/td><td>Generative Engine Optimization<\/td><td>Showing up and getting cited in AI-generated answers: ChatGPT, Gemini, Claude, Perplexity, AI Mode<\/td><\/tr><tr><td>AEO<\/td><td>Answer Engine Optimization<\/td><td>Being \u201cthe answer\u201d: it started with featured snippets and voice assistants, and today it includes AI answers<\/td><\/tr><tr><td>LLMO<\/td><td>Large Language Model Optimization<\/td><td>Getting language models to know your brand and describe it accurately<\/td><\/tr><tr><td>AIO or AI SEO<\/td><td>AI Optimization<\/td><td>An umbrella term for all of the above (careful: AIO is also used as shorthand for AI Overviews)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"cap wp-block-paragraph\">In practice, the work is the same. Asked about AEO and GEO in its official guide, Google answers that, from its point of view, optimizing for AI search is optimizing for search.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Comparison<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"geo-vs-seo\">GEO vs SEO: the differences and what doesn't change<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">GEO doesn't replace SEO; it's built on top of it. AI tools that search the web need pages that are crawlable, indexed and trustworthy, which is exactly what SEO takes care of. What changes is the result you're after, the weight of what happens off your website and the way you measure it.<\/p>\n\n\n\n<figure class=\"wp-block-table tb\"><table><thead><tr><th><\/th><th>SEO<\/th><th>GEO<\/th><\/tr><\/thead><tbody><tr><td>Goal<\/td><td>Get your website into the results and earn clicks<\/td><td>Get your brand into the answer and your website among the cited sources<\/td><\/tr><tr><td>What the user sees<\/td><td>A list of links<\/td><td>A written answer with a handful of names and a few links<\/td><\/tr><tr><td>Unit of work<\/td><td>The keyword and the page<\/td><td>The full question, the sub-questions the AI generates, and the entity: your business<\/td><\/tr><tr><td>Weight of off-site signals<\/td><td>Links and reviews<\/td><td>What's said about you in media, directories, forums and reviews, with or without a link<\/td><\/tr><tr><td>Where it plays out<\/td><td>Google and Bing<\/td><td>AI Mode, AI Overviews, ChatGPT, Gemini, Claude, Perplexity and Copilot<\/td><\/tr><tr><td>How it's measured<\/td><td>Clicks, impressions, rankings and CTR<\/td><td>Appearances, citations, how you're described and visits from assistants<\/td><\/tr><tr><td>Stability<\/td><td>Fairly stable rankings<\/td><td>Answers that change from one query to the next<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Is SEO dead, or is GEO just SEO with a new name?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Neither, quite. SEO isn't dead: Google says its AI features rely on the same ranking and quality systems as Search, so SEO best practices still apply. And GEO is almost SEO with a new name, but not entirely. If your SEO foundation is broken, GEO won't fix it. What changes is that there are more platforms, what's said about you off your website carries more weight, and measuring is harder.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That's why, in our work as an <a href=\"https:\/\/www.digiaccion.com\/en\/seo-organic-positioning-agency-andorra\/\">SEO agency in Andorra<\/a>, GEO doesn't start from scratch: it's the next layer. Here I'll focus on helping you understand how it works so you can get started on your own.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Data<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"por-que-importa\">Why GEO matters: what the data says<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">GEO matters because more and more searches are resolved inside the answer, with no click at all. And that comes from sources that don't sell GEO services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pew Research Center analyzed the real browsing activity of 900 U.S. adults in March 2025: 68,879 Google searches, 18% of which showed an AI summary. When that summary appeared, people clicked on a traditional result about half as often:<\/p>\n\n\n\n<div class=\"wp-block-group s3 is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group stt is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"n wp-block-paragraph\">8%<\/p>\n\n\n\n<p class=\"d wp-block-paragraph\">of visits with an AI summary ended in a click on a traditional result, compared with 15% without one.<\/p>\n\n\n\n<p class=\"s wp-block-paragraph\">Pew Research Center, July 2025<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group stt is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"n wp-block-paragraph\">1%<\/p>\n\n\n\n<p class=\"d wp-block-paragraph\">of visits with a summary included a click on a link cited inside the summary itself.<\/p>\n\n\n\n<p class=\"s wp-block-paragraph\">Pew Research Center, July 2025<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group stt is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"n wp-block-paragraph\">\u221258%<\/p>\n\n\n\n<p class=\"d wp-block-paragraph\">estimated CTR for the top position when an AI Overview appears (December 2025 data).<\/p>\n\n\n\n<p class=\"s wp-block-paragraph\">Ahrefs, February 2026 \u00b7 300,000 keywords<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">And adoption is already massive, according to the latest official figures:<\/p>\n\n\n\n<div class=\"wp-block-group s3 is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group stt is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"n wp-block-paragraph\">2.5B<\/p>\n\n\n\n<p class=\"d wp-block-paragraph\">monthly active users of AI Overviews.<\/p>\n\n\n\n<p class=\"s wp-block-paragraph\">Google I\/O, May 2026<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group stt is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"n wp-block-paragraph\">1B<\/p>\n\n\n\n<p class=\"d wp-block-paragraph\">monthly active users of AI Mode, in its first year.<\/p>\n\n\n\n<p class=\"s wp-block-paragraph\">Google I\/O, May 2026<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group stt is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"n wp-block-paragraph\">900M<\/p>\n\n\n\n<p class=\"d wp-block-paragraph\">weekly ChatGPT users.<\/p>\n\n\n\n<p class=\"s wp-block-paragraph\">OpenAI, February 2026<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group co co-d is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">A necessary caveat<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These are studies with specific samples, mostly from the U.S., and the Ahrefs figure is an estimate. Not every industry behaves the same way, but when studies using different methods point in the same direction, the trend is hard to ignore.<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">And it doesn't only affect winning new customers. Picture a client who's been buying from you for years and one day asks an AI what the best option in your category is. If three other brands come up and yours doesn't, they had no doubts until that moment. Now they do.<\/p>\n\n\n\n<p class=\"pq wp-block-paragraph\">If AI doesn't name you, you don't lose a click: you lose your spot on the shortlist.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">How it works<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"como-eligen\">AI search visibility: how ChatGPT, Gemini, Claude and Perplexity decide who to cite<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">AI tools cite pages they can retrieve at the moment they answer and that look useful and trustworthy for each part of the question. To understand this, you need to separate two things that almost everyone mixes up: what the model knows from memory and what it looks up when it answers.<\/p>\n\n\n\n<div class=\"wp-block-group gr is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group cr ic i-layers is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">What the model learned<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its training data, with a cutoff date. It's fed by GPTBot, ClaudeBot or the Google-Extended permission. It shapes how the model describes you when it isn't searching.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-search is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">What it looks up to answer<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Live search: it retrieves pages from an index and cites them with a link. This is the part you can influence the most.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">When the AI searches, the process looks something like this:<\/p>\n\n\n\n<ul class=\"wp-block-list fw\">\n<li>User's question<\/li>\n\n<li>Related queries<\/li>\n\n<li>Retrieves pages<\/li>\n\n<li>Picks reliable passages<\/li>\n\n<li class=\"hi\">Answer with citations<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Google calls this <em>query fan-out<\/em>: the system breaks the question down into subtopics and runs several searches at once. OpenAI describes something similar: ChatGPT rewrites your question into one or more targeted queries that it sends to its search providers. In business terms: <strong>you're not competing for one keyword; you're competing for every one of those sub-questions<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How do you rank in ChatGPT, and how does it choose the sources it cites?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ranking in ChatGPT, what some people call \u201cChatGPT SEO,\u201d starts with understanding that it cites the pages its web search finds, and that search combines third-party search providers with content from partners. OpenAI says any public website can appear as long as it doesn't block its search crawler, OAI-SearchBot, and that it ranks results using several relevance and trust factors. It doesn't name its providers: \u201cChatGPT uses Bing\u201d is a widely repeated inference, not something OpenAI publishes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Each platform has its own way in:<\/p>\n\n\n\n<figure class=\"wp-block-table tb\"><table><thead><tr><th>Platform<\/th><th>Where it gets what it cites<\/th><th>What has to be able to get in<\/th><th>How to check<\/th><\/tr><\/thead><tbody><tr><td>AI Overviews and AI Mode<\/td><td>Google's index, with <em>query fan-out<\/em><\/td><td>Googlebot, plus the Search generative AI control in Search Console set to \u201cInclude\u201d<\/td><td>Search Console, Generative AI performance report<\/td><\/tr><tr><td>Gemini (app)<\/td><td>Google Search, to ground its answers<\/td><td>Googlebot, and not blocking Google-Extended<\/td><td>Manual tests<\/td><\/tr><tr><td>ChatGPT<\/td><td>Its web search: third-party providers and partners<\/td><td>OAI-SearchBot<\/td><td>Analytics (utm_source=chatgpt.com) and manual tests<\/td><\/tr><tr><td>Claude<\/td><td>Its web search<\/td><td>Claude-SearchBot (and Claude-User for visits a user requests)<\/td><td>Manual tests and visits from claude.ai<\/td><\/tr><tr><td>Perplexity<\/td><td>Its own index<\/td><td>PerplexityBot (and Perplexity-User at a user's request)<\/td><td>Visits from perplexity.ai and manual tests<\/td><\/tr><tr><td>Copilot<\/td><td>Bing's index<\/td><td>Bingbot<\/td><td>Bing Webmaster Tools, AI Performance report<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"cap wp-block-paragraph\">A summary of documentation from Google, OpenAI, Anthropic, Perplexity and Microsoft. None of them publishes its exact selection criteria.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Why does AI recommend my competitors and not me?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">When I look into a case like this, I almost always find one of these four causes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>They can't read you:<\/strong> a bot blocked in robots.txt, at the CDN or by a security plugin, or content that only loads with JavaScript.<\/li>\n\n<li><strong>You don't answer the question:<\/strong> your website talks about \u201cend-to-end solutions,\u201d and your competitor has a page that answers exactly what's being asked.<\/li>\n\n<li><strong>Nobody talks about you off your website:<\/strong> your competitor shows up in directories, comparison pages, forums and media; you only show up on your own site.<\/li>\n\n<li><strong>The AI isn't sure who you are:<\/strong> a different name, address or set of services depending on the source.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The data backs up the third one in particular:<\/p>\n\n\n\n<div class=\"wp-block-group s3 is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group stt is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"n wp-block-paragraph\">38%<\/p>\n\n\n\n<p class=\"d wp-block-paragraph\">of URLs cited in AI Overviews also rank in Google's top 10 for that search. The rest come from further down.<\/p>\n\n\n\n<p class=\"s wp-block-paragraph\">Ahrefs, March 2026 \u00b7 863,000 SERPs<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group stt is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"n wp-block-paragraph\">0.664<\/p>\n\n\n\n<p class=\"d wp-block-paragraph\">correlation between brand mentions on the web and appearances in AI Overviews, the strongest factor in the study. Backlinks: 0.218.<\/p>\n\n\n\n<p class=\"s wp-block-paragraph\">Ahrefs, May 2025 \u00b7 75,000 brands<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group stt is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"n wp-block-paragraph\">+115%<\/p>\n\n\n\n<p class=\"d wp-block-paragraph\">visibility gain from citing sources for websites in fifth position. The top-ranked site, using the same technique, lost 30%.<\/p>\n\n\n\n<p class=\"s wp-block-paragraph\">GEO paper, Princeton and IIT Delhi, KDD 2024<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The first figure says the top 10 helps, but it's no longer enough: fan-out goes looking for answers on pages that don't rank high for the original query. The third is the takeaway from the GEO paper that almost nobody mentions: the websites that weren't ranking first were the ones that gained the most. <strong>GEO gives a real shot to whoever isn't the biggest, as long as they're the clearest.<\/strong><\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Google<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"modo-ia\">Google AI Mode and AI Overviews: how they work<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">AI Overviews are the AI-generated summary that appears above the results for some searches; AI Mode is a full conversational search experience, built for complex questions and follow-ups. Both run on Gemini models and draw on Google's index, so on Google, GEO starts with SEO.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What is Google AI Mode and how does it work?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">It's a search mode where AI writes the answer. According to Google, the system breaks your question down into subtopics, fires off a burst of simultaneous queries and returns an answer with links to the websites it used. You can ask by text, voice or photo, and keep asking follow-up questions in the same conversation. There's nothing to set up to use it: it appears as a button on the results page and in the Google app, and you can also go straight to google.com\/ai.<\/p>\n\n\n\n<figure class=\"wp-block-table tb\"><table><thead><tr><th><\/th><th>AI Overviews<\/th><th>AI Mode<\/th><\/tr><\/thead><tbody><tr><td>Where it appears<\/td><td>Above the results, only when Google thinks it adds something<\/td><td>In its own search mode, separate from the classic results<\/td><\/tr><tr><td>For which questions<\/td><td>Ones that can be answered with a summary<\/td><td>Complex ones, comparisons and ones that call for follow-up<\/td><\/tr><tr><td>How it searches<\/td><td>May use <em>query fan-out<\/em><\/td><td>Uses <em>query fan-out<\/em> heavily<\/td><\/tr><tr><td>Links<\/td><td>Supporting links inside the summary<\/td><td>Supporting links and, if there's no reliable answer, web results<\/td><\/tr><tr><td>Requirements to appear<\/td><td>An indexed page that's eligible to be shown with a snippet<\/td><td>The same<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"cap wp-block-paragraph\">Google warns that the two may use different models and techniques, so their answers and links won't always match.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What is an AI Overview and how do you show up in one?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">An AI Overview is the AI-generated summary Google places above the results, with links to the websites it used. To appear as one of those links, here or in AI Mode, your page needs to be indexed and eligible to be shown in Google with a snippet. Google says there are no additional requirements: no special markup and no new files. Meeting them doesn't guarantee you'll appear; from there, quality and how well you answer each sub-question decide. Watch out for <em>nosnippet<\/em> and <em>max-snippet<\/em>: they limit what Google can show from your page, including in its AI features, and sometimes a plugin sets them without anyone noticing.<\/p>\n\n\n\n<div class=\"wp-block-group co co-w is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">Check this Search Console setting<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Since August 31, 2026, every Search Console property has a Search generative AI control under <strong>Settings<\/strong>: include the site, exclude it or inherit the setting from the parent property. By default, it's set to \u201cInclude.\u201d Set to \u201cExclude,\u201d your site disappears from AI Overviews, AI Mode and the generative AI features in Discover. It doesn't affect regular search or model training, which is handled through Google-Extended. For a business that wants to win customers, I'd leave it on \u201cInclude.\u201d<\/p>\n<\/div>\n\n\n\n<p class=\"k wp-block-paragraph\">Step 1<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"paso-1\">Crawling: let in the bots that can cite you<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">An AI can only cite what it can read. This is the most technical part of GEO and the easiest to check: if a platform's search crawler can't get into your site, that platform won't cite you, no matter how good your content is. The tricky part is that there are lots of bots, and each one does something different:<\/p>\n\n\n\n<figure class=\"wp-block-table tb\"><table><thead><tr><th>Bot<\/th><th>Owner<\/th><th>What it's for<\/th><th>If you block it<\/th><\/tr><\/thead><tbody><tr><td>Googlebot<\/td><td>Google<\/td><td>Indexing for Search, AI Overviews and AI Mode<\/td><td>You disappear from Google, including its AI features<\/td><\/tr><tr><td>Google-Extended<\/td><td>Google<\/td><td>It isn't a separate bot: it's a permission that controls whether your content is used to train Gemini and to ground answers in the Gemini app<\/td><td>You stay in Search (it affects neither inclusion nor ranking), but the Gemini app can't use your content to ground its answers<\/td><\/tr><tr><td>Bingbot<\/td><td>Microsoft<\/td><td>Bing's index, which Copilot draws on<\/td><td>You disappear from Bing and from Copilot's citations<\/td><\/tr><tr><td>OAI-SearchBot<\/td><td>OpenAI<\/td><td>Showing websites in ChatGPT's search answers<\/td><td>You don't appear in those answers (at most, as a navigational link)<\/td><\/tr><tr><td>GPTBot<\/td><td>OpenAI<\/td><td>Content that may be used to train its models<\/td><td>Your content isn't used for training; ChatGPT search isn't affected<\/td><\/tr><tr><td>ChatGPT-User<\/td><td>OpenAI<\/td><td>Visits a user requests inside a conversation<\/td><td>OpenAI warns that robots.txt may not apply, because a person initiates the action<\/td><\/tr><tr><td>Claude-SearchBot<\/td><td>Anthropic<\/td><td>Improving Claude's search results<\/td><td>You may lose visibility in Claude's answers that use search<\/td><\/tr><tr><td>ClaudeBot<\/td><td>Anthropic<\/td><td>Training its models<\/td><td>Your future content stays out of training<\/td><\/tr><tr><td>PerplexityBot<\/td><td>Perplexity<\/td><td>Showing and linking websites in its results; according to Perplexity, it doesn't train models<\/td><td>You don't appear in its results<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"cap wp-block-paragraph\">Sources: official documentation from Google, OpenAI, Anthropic and Perplexity. OpenAI and Perplexity note that robots.txt changes can take about 24 hours to take effect.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Should I block GPTBot or Google-Extended?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Keep the two decisions separate. <strong>Showing up in answers<\/strong> depends on search bots; <strong>handing over content to train models<\/strong> depends on training bots. They're independent of each other: OpenAI confirms you can allow OAI-SearchBot and block GPTBot.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">My take for a business that lives on winning customers, not for a publisher that sells its content: I wouldn't block any of them. What a model learns in training also shapes how it describes your brand when it isn't searching. And Google-Extended has a nuance almost nobody mentions: besides training, it controls whether the Gemini app uses your content to ground its answers. If you still don't want to hand over content to train models, here's how to do it:<\/p>\n\n\n\n<p class=\"lb wp-block-paragraph\">robots.txt template, ready to copy<\/p>\n\n\n\n<pre class=\"wp-block-preformatted pr\"># Show up in AI answers without handing over content to train models.\n# Search bots (Googlebot, Bingbot, OAI-SearchBot,\n# Claude-SearchBot and PerplexityBot) stay untouched: they can still get in.\n\nUser-agent: GPTBot\nDisallow: \/\n\nUser-agent: ClaudeBot\nDisallow: \/\n\n# Google-Extended: think twice. Blocking it also stops\n# the Gemini app from using your content in its answers.<\/pre>\n\n\n\n<div class=\"wp-block-group co co-x is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">Check your CDN and firewall too<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Some CDNs, firewalls and security plugins block AI crawlers even when robots.txt allows them. Cloudflare, for example, announced in July 2025 that it would block them by default on new domains. OpenAI and Perplexity ask you to allow their published IP ranges. Check your server logs: if you never see OAI-SearchBot or PerplexityBot come through, something is stopping them.<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">And the usual technical SEO basics: important content in the HTML rather than hidden behind JavaScript, fast loading and a complete mobile version. If you're going to rebuild your website, a <a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-in-andorra\/\">web design in Andorra<\/a> project that comes with all of this solved from day one will save you months. Here's what that looks like in these <a href=\"https:\/\/www.digiaccion.com\/presentacion-disenos-web\/en\/\">13 real websites designed with AI<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-group co co-v is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">Not sure whether AI tools can read your website?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It happens more often than you'd think: a plugin, the CDN or a forgotten line in robots.txt locks out the very bots that could cite you, and no amount of content makes up for it. As a <a href=\"https:\/\/www.digiaccion.com\/en\/geo-agency-ai-chat-positioning-andorra\/\">GEO agency in Andorra<\/a>, it's the first thing we check, before we touch a single word. <a href=\"https:\/\/www.digiaccion.com\/en\/contact\/\">Tell us about your project<\/a> and we'll tell you what we'd check first.<\/p>\n<\/div>\n\n\n\n<p class=\"k wp-block-paragraph\">Step 2<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"paso-2\">Citable content: answer first and add what nobody else has<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">An AI cites the passage that best answers each sub-question, and it prefers one that adds something verifiable. In practice, that takes two things: answering up top, without beating around the bush, and offering what isn't already on twenty other websites.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google calls this <em>non-commodity<\/em> content: expert or experience-based contributions that go beyond what everybody already knows. A list of generic tips that anyone, or any AI, could write gives nobody a reason to cite you. Here's how I'd see it for a renovation company in Madrid:<\/p>\n\n\n\n<div class=\"wp-block-group vs is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group bad is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">Not like this<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cHow long a renovation takes depends on many factors, since every project is unique and requires a personalized assessment tailored to each client's needs\u2026\u201d<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group good is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">Like this<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cAcross the [n] full renovations of [sq ft] apartments we completed last year, the work took between [x] and [y] weeks. What stretches the timeline most is [cause]. Here's how to estimate it for your own case.\u201d<\/em><\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The second one answers in the first sentence and gives a figure only that company has: exactly what an AI can cite without worrying about getting it wrong.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What type of content does AI cite most?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">There's no official list, but the GEO paper offers some measured clues. On its benchmark of 10,000 queries, these three techniques boosted visibility the most:<\/p>\n\n\n\n<div class=\"wp-block-group gr g3 is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">1<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Add quotations<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Verbatim quotes from named sources or experts. It was the technique that gained the most visibility in the experiment.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">2<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Add statistics<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Concrete figures instead of vague claims like \u201cmany clients\u201d or \u201cin no time.\u201d<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">3<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Cite sources<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Say where each figure comes from and link to the original source.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">And the one that performed worst: repeating keywords. In the Perplexity test, <em>keyword stuffing<\/em> came out 10% below doing nothing at all. What was already a bad idea in SEO is downright counterproductive in GEO.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On top of that, as my own judgment, I'd add: pages that answer specific questions (ballpark price, timelines, requirements), honest comparisons, tables when you're comparing options, and a visible author with demonstrable experience, which is what Google calls E-E-A-T.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Which pages do AI tools want to cite?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The ones that give them reasons to recommend you. When someone asks for <em>\u201ca divorce lawyer in Madrid who isn't expensive,\u201d<\/em> the AI needs something to compare, and most websites don't give it that. This is my own judgment, but I see it clearly: a service page an AI feels confident recommending looks more like a good comparison sheet than a brochure.<\/p>\n\n\n\n<div class=\"wp-block-group gr g3 is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group cr ic i-euro is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Published prices<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Even if it's just a range. Without it, the AI can't answer someone looking for a more affordable option.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-users is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">A named team<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Who actually does the work, with their experience and a link to their professional profile.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-star is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Case studies and reviews<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cases with data and reviews that explain what problem was solved.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-chart is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">An honest comparison<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Who you're the best option for, and who you're not.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-chat is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Real questions answered<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pull the patterns from reviews, yours and your industry's, and answer what comes up most. Without copying anyone else's reviews.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-clock is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Consistent dates<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you update the page, don't leave old dates or prices visible in the text.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">In an online store, the page that gets cited is the product page. The test I'd run on each one: if the reader had an expert sales associate standing in front of them, would they still have a question? If the answer is yes, that product page is missing content.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Does structured data help with GEO?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">It helps, but it isn't magic. Google says it isn't required to appear in its AI features and that there's no special schema for AI, although it's still useful for rich results. I'd get the basics right: <em>Organization<\/em> or <em>LocalBusiness<\/em> with exact details and links to your official profiles (<em>sameAs<\/em>), <em>Product<\/em> if you sell online and <em>Article<\/em> on the blog. Always faithful to what's actually visible on the page.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Step 3<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"paso-3\">Entity and brand: make sure AI knows exactly who you are<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To an AI, your business is an entity: a name with a set of attributes, like what it does, where, for whom and what people think of it. If every source says something different, the AI hesitates. And when it hesitates, it cites someone else.<\/p>\n\n\n\n<figure class=\"wp-block-table tb\"><table><thead><tr><th>Signal<\/th><th>Where it has to match<\/th><th>Common mistake<\/th><\/tr><\/thead><tbody><tr><td>Business name<\/td><td>Website, Google Business Profile, social media and directories<\/td><td>Three versions of the name depending on the site<\/td><\/tr><tr><td>What you do<\/td><td>Homepage, About page and profiles<\/td><td>\u201cEnd-to-end solutions\u201d instead of specific services<\/td><\/tr><tr><td>Where you work<\/td><td>Website, Google Business Profile and directories<\/td><td>A different address, phone number or hours depending on the source<\/td><\/tr><tr><td>Who it's for<\/td><td>Service and industry pages<\/td><td>\u201cFor all kinds of clients\u201d<\/td><\/tr><tr><td>Who's behind it<\/td><td>Team page and LinkedIn<\/td><td>Not a single name or face<\/td><\/tr><tr><td>Proof<\/td><td>Case studies, reviews and mentions<\/td><td>Cases with no data, no context or no date<\/td><\/tr><tr><td>Official profiles<\/td><td>Linked from the website and in the structured data<\/td><td>Abandoned profiles telling a different story<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Your About page deserves more love than it usually gets. It's the page an AI uses to answer \u201cwho is this company?\u201d, so in the first few lines, with no frills, it should say what you do, where, since when and for whom.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What does it mean to move from keywords to entities?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">It means you stop thinking about which words to repeat and start thinking about what the AI needs to know about you. A dental clinic in Bilbao gains nothing by writing \u201cdentist in Bilbao\u201d ten times. It gains if the AI can confirm, across several sources, that it's a clinic in Bilbao, with these licensed specialists, these treatments, these ballpark prices and these reviews on Google and on Doctoralia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And that all those sources tell the same story. If your website says \u201cadvanced implant dentistry,\u201d the local news site calls you a \u201cfamily clinic\u201d and the directory lists you under a different category, the AI doesn't know what to believe. That consistency across sources is often called entity consensus, and it's what turns three scattered mentions into a reliable description.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Do you need to be on Wikipedia?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No. It helps if your business meets Wikipedia's notability guidelines, which require significant coverage in independent sources, but writing your own company's article runs straight into its conflict-of-interest rules. Wikidata is more accessible for basic facts (name, website, headquarters), always with references. For most small businesses, the priority comes earlier: business profiles, industry directories and mentions in online media.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Step 4<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"paso-4\">Mentions: get people talking about you beyond your website<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Mentions are the factor most closely tied to showing up in AI answers, and the one most often neglected. In Ahrefs' study of 75,000 brands, branded web mentions had a 0.664 correlation with appearances in AI Overviews, compared with 0.218 for backlinks. It's correlation, not causation, but the message is clear: AI trusts what others say about you more than what you say about yourself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These are the places where I'd work on mentions, always online and always where your customers already are:<\/p>\n\n\n\n<div class=\"wp-block-group gr is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group cr ic i-file is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Digital media<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Articles, interviews and op-eds in the online outlets your customers read, local ones included.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-globe is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Online directories<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your industry's and your area's, with details identical to the ones on your website.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-chart is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Comparisons and roundups<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The \u201cbest X in Andorra\u201d lists that third parties publish: exactly the kind of page an AI checks when it's asked for a recommendation.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-chat is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Forums and communities<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reddit, industry forums and groups where people ask about what you do. Useful, signed answers, no spam.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-play is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">YouTube<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to Ahrefs, it's the most cited domain in AI Overviews. Videos that answer your customers' real questions.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-users is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">LinkedIn<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Expertise published with a name and a face, which reinforces who's behind the business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">All of this is online work for a simple reason: whatever leaves no trace on the internet, AI can't read, link to or verify. That's why, in my view, a mention in an outlet the AI knows counts even without a link, or with a <em>nofollow<\/em> one: the model reads the text, not the link attribute.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And how do you know whether an outlet carries weight with AI before you invest time in getting featured there? A simple trick: turn off web search in ChatGPT or Claude and ask what it knows about that outlet, using its exact name. If it answers in detail, the outlet is in its memory; if it barely knows anything, that outlet carries little weight. Compare it with a major outlet and with a made-up name to calibrate. It's not a guarantee, but it helps you choose. You'll find the prompt further down.<\/p>\n\n\n\n<div class=\"wp-block-group co co-w is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">Mentions, yes; artificial ones, no<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google warns in its guide that chasing artificial mentions across the web doesn't help as much as it might seem: its ranking systems focus on quality, and other systems block spam. Publishing on article farms or on sites nobody reads isn't GEO. It's noise, and it can turn into a risk.<\/p>\n<\/div>\n\n\n\n<p class=\"pq wp-block-paragraph\">AI doesn't believe what you say about yourself. It believes what others repeat, on sites it considers trustworthy.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Step 5<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"paso-5\">Reviews and business profiles<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Business profiles and reviews are the most direct source for local questions, like <em>\u201cwhich accounting firm in Andorra la Vella would you recommend?\u201d<\/em> or <em>\u201cbest physical therapist in Seville.\u201d<\/em> Google confirms it in its guide: Google Business Profiles and Merchant Center feeds can make your products and services visible in its AI answers.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A complete <strong>Google Business Profile<\/strong>: categories, services, hours, real photos and answers to users' questions.<\/li>\n\n<li><strong>Bing Places<\/strong>, because Copilot relies on Bing, and <strong>Apple Business Connect<\/strong> for people searching from an iPhone.<\/li>\n\n<li><strong>Reviews on Google and on your industry's platforms<\/strong>, all of them answered, the good ones and the bad ones.<\/li>\n\n<li>A <strong>Merchant Center product feed<\/strong> if you run an <a href=\"https:\/\/www.digiaccion.com\/en\/e-commerce-design-agency-andorra\/\">e-commerce store in Andorra<\/a>, with prices and availability kept up to date.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">A note that isn't an official rule: when an AI summarizes reviews, it uses the text of the reviews, not just the star rating. Ten reviews that explain what problem you solved are worth more for GEO than fifty stars with no comment.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Step 6<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"paso-6\">First-party data, video and images: what AI can't make up<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">First-party data is the hardest thing to copy and the easiest to cite. An AI can write a thousand generic articles about your industry, but it can't make up how long your projects take, what your service costs on average or what your customers ask before they hire you.<\/p>\n\n\n\n<div class=\"wp-block-group gr is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group cr ic i-euro is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Ballpark prices<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Real ranges and what pushes them up or down. It's one of the most common sub-questions.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-clock is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Real timelines<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How long your service really takes, and the reasons it sometimes runs longer.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-data is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Original research<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A survey of your customers or an analysis of your own data, anonymized, published every year.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr ic i-play is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ct wp-block-paragraph\">Your own video and images<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google recommends high-quality images and videos that support the text: its AI features show them too.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"pdw\"><div class=\"pdw-v\" aria-hidden=\"true\"><i><\/i><i><\/i><i><\/i><\/div><div class=\"pdw-c\"><span class=\"pdw-l\">AI web designs<\/span><p class=\"pdw-t\">See what is already possible: 13 real websites designed with AI<\/p><p class=\"pdw-p\">Restaurants, dental clinics, hotels, law firms, vets\u2026 Pick your sector and, if you qualify, we will make two free pre-designs of your website before you pay anything.<\/p><\/div><a class=\"pdw-b\" href=\"https:\/\/www.digiaccion.com\/presentacion-disenos-web\/en\/\">See the designs<span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><\/div>\n\n\n\n<p class=\"k wp-block-paragraph\">Step 7<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"paso-7\">GEO in Andorra: the same work, in four languages<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In Andorra, GEO is done in Catalan, Spanish, French and English, because your customers ask in all four and AI tools don't answer the same way in each language. You'll see it as soon as you run the test: a question in French tends to lean on French-language sources. If your business only exists in Spanish, then for that customer it doesn't exist.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The same thing happens in Spain, on a different scale. A hotel in Mallorca gets questions in Spanish, Catalan, English and German; a business in Barcelona or Valencia has customers who ask in Catalan or Valencian; one in Bilbao or Vigo, in Basque or Galician. And in the U.S., a business in Miami or Los Angeles will often get the same question in English and in Spanish. Every language you sell in is a different AI answer that you need to work on.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>One version of the website per language<\/strong>, with its own URL, <em>hreflang<\/em> and adapted content, not translated word for word.<\/li>\n\n<li><strong>The same business name in every language<\/strong>, even if you translate the description.<\/li>\n\n<li><strong>Mentions in each market's online media<\/strong>: Andorran outlets in Catalan, French ones if you sell across the border.<\/li>\n\n<li><strong>The audit prompt set, repeated in every language.<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">It's also a competitive advantage: in a small market, or in a language with less content, there are few sources on each industry, and many businesses only work in one or two languages. Every page and every mention you add carries more weight.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Defense<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"defensa\">Reputation: GEO is also defense<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">What an AI says about your brand when someone asks for opinions is largely decided by forums, Reddit and long-form reviews, not by your website. If there's nothing of yours there, someone else decides it for you. That's why GEO isn't only about showing up: it's also about making sure that, when you do, what's said about you is true.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What happened to Codesmith, and what does it teach us?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Codesmith is a New York coding bootcamp that reached $23.5 million in revenue. According to the investigation published by consultant Lars Lofgren in October 2025, the most active moderator of the industry's go-to forum on Reddit was the co-founder of a competing bootcamp, and over 487 days, 425 negative posts about Codesmith were published there. When Lofgren asked ChatGPT whether Codesmith was a good bootcamp, the answer repeated the same doubts raised in those threads.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The company's revenue fell by about 80% from its peak, and its leadership attributes roughly half of that drop to Reddit. The other side denies that account and blames the collapse on the industry-wide downturn, so it's worth reading for what it is: a disputed case. But the mechanism is real, and it can happen to anyone.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>If you don't write your company's version on the sites AI reads, someone else will.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What is a defensive corpus?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">It's the detailed, honest and verifiable content about your business that you build on the sites AI tools consult, before you need it. Codesmith didn't have one: when the criticism started, there was nothing to balance it out. Reversing a narrative the models have already absorbed is slow and expensive; preventing it isn't nearly as hard.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Fully developed case studies and testimonials<\/strong>, with names and context, not just stars. My sense is that a text describing an experience tells a model more than a high average rating.<\/li>\n\n<li><strong>Useful, signed answers<\/strong> in the forums and communities where your industry is discussed, before there's a problem.<\/li>\n\n<li><strong>Your own content that tackles the uncomfortable questions:<\/strong> prices, timelines, what happens if something goes wrong, why you're not for everyone.<\/li>\n\n<li><strong>Reviews on Google and on industry platforms<\/strong>, always answered, including the bad ones.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">How do people manipulate AI, and how do you defend yourself?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">It's worth knowing the techniques so you can recognize them, not so you can use them. These are the ones that worry me most, with what I'd do in each case:<\/p>\n\n\n\n<figure class=\"wp-block-table tb\"><table><thead><tr><th>Warning sign<\/th><th>What may be going on<\/th><th>What I'd do<\/th><\/tr><\/thead><tbody><tr><td>Criticism that keeps coming back, at regular intervals, in the same forum<\/td><td>A slow campaign: a steady drip doesn't set off alarms, but it builds up a tone the AI takes at face value<\/td><td>Log the author and date of every negative mention, look for patterns and check who moderates that forum<\/td><\/tr><tr><td>Forum threads ranking on Google for \u201c[your brand] reviews\u201d or \u201c[your brand] scam\u201d<\/td><td>Those pages feed both Google and AI search engines at the same time<\/td><td>Monitor those searches every month and respond with data and transparency wherever you can<\/td><\/tr><tr><td>Fake reviews, positive or negative<\/td><td>They violate the policies of Google and of review platforms<\/td><td>Report them through each platform's channels and document everything<\/td><\/tr><tr><td>\u201cSummarize with AI\u201d buttons that hide instructions<\/td><td>In two months, Microsoft detected more than 50 instructions from 31 real companies trying to get the assistant to remember them as a trusted source<\/td><td>Never use them on your website: Microsoft treats it as an attack. As a user, review your assistant's memory<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div class=\"wp-block-group co co-x is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">Document it before you need to<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the Codesmith case, proving the link between the forum posts and the drop in revenue is very hard. The defense that works best is preventive, but if you detect an attack, save dated screenshots, links and patterns from day one. And ask AI tools every month what they think of your brand and which sources they cite: it's your early-warning system.<\/p>\n<\/div>\n\n\n\n<p class=\"k wp-block-paragraph\">Measurement<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"medir\">How to measure your AI visibility<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">AI visibility is measured in layers, because no single tool sees everything: Search Console for Google, Bing Webmaster Tools for Copilot, Analytics for the visits that come from assistants, and a fixed set of prompts for what nobody else measures.<\/p>\n\n\n\n<figure class=\"wp-block-table tb\"><table><thead><tr><th>What to measure<\/th><th>With what<\/th><th>What it tells you<\/th><th>What it doesn't tell you<\/th><\/tr><\/thead><tbody><tr><td>Impressions in AI Overviews and AI Mode<\/td><td>Search Console, Generative AI performance report<\/td><td>How many times a link to your site was shown, by page, country, device and date<\/td><td>It only reports impressions. Clicks are in the regular performance report, under the \u201cWeb\u201d search type, mixed in with everything else<\/td><\/tr><tr><td>Citations in Copilot and Bing<\/td><td>Bing Webmaster Tools, AI Performance report<\/td><td>How many times, and which pages, are cited as a source<\/td><td>The clicks those citations generate<\/td><\/tr><tr><td>Visits from assistants<\/td><td>Analytics: utm_source=chatgpt.com and visits from perplexity.ai, gemini.google.com or claude.ai<\/td><td>Visits, behavior and conversions<\/td><td>The times you're mentioned without anyone clicking<\/td><\/tr><tr><td>Whether you're recommended, and how<\/td><td>A fixed set of prompts, every month<\/td><td>Whether you appear, in what order, what's said about you, who shows up alongside you and which sources are cited<\/td><td>A statistical figure: it's a sample<\/td><\/tr><tr><td>Brand<\/td><td>Search Console (searches for your name) and reviews<\/td><td>Whether more and more people are searching for you by name<\/td><td>Where that interest comes from<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"cap wp-block-paragraph\">Google points out in its guide that no third-party tool has access to its internal ranking or AI systems. AI visibility tools work with samples of prompts: they're good for spotting trends, not for exact figures.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How many customers is AI bringing you, or taking away?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No report will tell you, but you can estimate it by cross-referencing four free sources. This is the method I'd use:<\/p>\n\n\n\n<div class=\"wp-block-group gr is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">1<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Search Console: lost clicks<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Compare your main queries with the same period last year and keep the ones that held their position. If clicks drop sharply at the same position, an AI Overview is most likely taking them.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">2<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Google Trends: demand that's leaving<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Run your industry's key searches through Trends. If one keeps losing volume year after year, and not because of seasonality, part of that demand is already being resolved inside the chats.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">3<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">GA4: visits that come from AI<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Under Acquisition, look at session source\/medium: chatgpt.com, perplexity.ai, gemini.google.com, copilot or claude.ai. Note which pages they land on and how many of them convert.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">4<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Brand: what AI pushes your way<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Lots of people make up their minds inside the chat and then search for your name on Google or type in your URL. Compare the trend in branded searches and direct traffic before and after working on GEO.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">What I wouldn't do is judge GEO only by the share of visits coming from AI today, which in almost every industry is small. The real risk is a sudden shift. Ask yourself this: if Google made AI Mode the default tomorrow, would you show up?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How do I know if ChatGPT recommends my business?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ask it the way a customer would, not by your brand name. Without paying for tools, the most reliable approach I know is a fixed set of 10 to 20 real questions, run every month on the same platforms, without signing in or in a private window to reduce personalization, and logged in a spreadsheet. And in Analytics, filter the visits with <em>utm_source=chatgpt.com<\/em>: OpenAI adds that parameter to the links that come out of ChatGPT, so you can see how many people arrive from there and what they do next.<\/p>\n\n\n\n<div class=\"wp-block-group co co-d is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">Remember<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Answers change from one query to the next. A screenshot of an AI recommending you looks great on LinkedIn, but it isn't data. What matters is the trend over several months, with the same questions on the same platforms.<\/p>\n<\/div>\n\n\n\n<p class=\"k wp-block-paragraph\">Templates<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"prompts\">Prompts to audit your AI visibility<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">These are the prompts I'd use in a first audit. Replace whatever is in brackets and run them in ChatGPT, Gemini, Google's AI Mode, Claude and Perplexity. Save the answers exactly as they come: you'll need them for prompt 6.<\/p>\n\n\n\n<p class=\"lb wp-block-paragraph\">1 \u00b7 Discovery, without mentioning your brand<\/p>\n\n\n\n<pre class=\"wp-block-preformatted pr\">I need [service] in [area]. Which companies would you recommend, and why?\nGive me three options with their strengths and weaknesses, and list the specific\nsources you're basing your answer on.<\/pre>\n\n\n\n<p class=\"lb wp-block-paragraph\">2 \u00b7 Comparison with your competitors<\/p>\n\n\n\n<pre class=\"wp-block-preformatted pr\">Compare [your company] with [competitor 1] and [competitor 2] for someone who\nneeds [specific need]. What are the pros and cons of each one?\nCite the sources for every claim.<\/pre>\n\n\n\n<p class=\"lb wp-block-paragraph\">3 \u00b7 What the AI knows about your brand<\/p>\n\n\n\n<pre class=\"wp-block-preformatted pr\">What do you know about [your company], based in [city]? Tell me what it does,\nwhat kind of client it works for, what its customers think of it and how long\nit has been around. If you're not sure about any detail, say so. List your sources.<\/pre>\n\n\n\n<p class=\"lb wp-block-paragraph\">4 \u00b7 The sources it checks for your industry<\/p>\n\n\n\n<pre class=\"wp-block-preformatted pr\">To answer the question \u201c[a real customer question],\u201d which websites,\ndirectories, media outlets, comparison sites or forums would you check? List the\nspecific sources, not types of sources.<\/pre>\n\n\n\n<p class=\"lb wp-block-paragraph\">5 \u00b7 The same question in Spanish, Catalan and French<\/p>\n\n\n\n<pre class=\"wp-block-preformatted pr\">Necesito [servicio] en Andorra. \u00bfQu\u00e9 empresas me recomiendas y por qu\u00e9?\nIndica las fuentes en las que te basas.\n\nNecessito [servei] a Andorra. Quines empreses em recomanes i per qu\u00e8?\nIndica les fonts en qu\u00e8 et bases.\n\nJ'ai besoin de [service] en Andorre. Quelles entreprises me recommandes-tu\net pourquoi ? Indique les sources sur lesquelles tu t'appuies.<\/pre>\n\n\n\n<p class=\"lb wp-block-paragraph\">6 \u00b7 Putting the results into a table<\/p>\n\n\n\n<pre class=\"wp-block-preformatted pr\">Below are the answers several AI assistants gave me to the same questions.\nBuild a table with these columns: platform, question, does [your company]\nappear? (yes\/no), position, what it says about it, competitors that appear,\ncited sources and possible errors about [your company].\nUnderneath, summarize which sources come up most often and in which ones\n[your company] doesn't appear. Don't make up anything that isn't in the text I give you.<\/pre>\n\n\n\n<p class=\"lb wp-block-paragraph\">7 \u00b7 Reputation: what people think of your brand<\/p>\n\n\n\n<pre class=\"wp-block-preformatted pr\">What do customers think of [your company], based in [city]? Summarize the\npositives and negatives you find, and tell me which specific sources each\nopinion comes from (forums, reviews, media). If a criticism keeps coming up, tell me where.<\/pre>\n\n\n\n<p class=\"lb wp-block-paragraph\">8 \u00b7 Memory test for a media outlet (with web search turned off)<\/p>\n\n\n\n<pre class=\"wp-block-preformatted pr\">Without searching the internet, what do you know about [exact name of the outlet]?\nWhat topics does it cover, for which audience and from where? If you don't know it\nor aren't sure, say so clearly instead of guessing.<\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">Prompt 4 and the last column of prompt 6 are the most valuable ones: <strong>the sources AI already cites tell you where you need to be<\/strong>. That's your to-do list for step 4.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Myths<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"mitos\">GEO myths: llms.txt, magic schema and other tricks<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Most of the \u201cGEO tricks\u201d going around have no official backing, and the platforms themselves debunk some of them. The funny part is that, while I was putting this guide together, Google's own AI summary for the Spanish equivalent of \u201chow to show up in ChatGPT\u201d recommended three of them.<\/p>\n\n\n\n<figure class=\"wp-block-table tb\"><table><thead><tr><th>Myth<\/th><th>Reality<\/th><th>Who says so<\/th><\/tr><\/thead><tbody><tr><td>\u201cYou need an llms.txt file\u201d<\/td><td>Google Search doesn't use it, and creating one neither helps nor hurts your visibility on Google<\/td><td>Google<\/td><\/tr><tr><td>\u201cVerify your domain in ChatGPT to show up\u201d<\/td><td>That verification is for publishing GPTs in the GPT Store and for enterprise single sign-on. It has nothing to do with appearing in answers<\/td><td>OpenAI<\/td><\/tr><tr><td>\u201cThere's a special schema for AI\u201d<\/td><td>There isn't. Structured data isn't required for AI Overviews or AI Mode<\/td><td>Google<\/td><\/tr><tr><td>\u201cChunk your text into 100\u2013200-word blocks\u201d<\/td><td>You don't need to chunk content for AI to understand it, and there's no ideal length<\/td><td>Google<\/td><\/tr><tr><td>\u201cRepeat the keyword to get cited\u201d<\/td><td>It was the worst technique in the GEO experiment: on Perplexity, 10% worse than doing nothing<\/td><td>GEO paper<\/td><\/tr><tr><td>\u201cBlocking Google-Extended takes you out of AI Overviews\u201d<\/td><td>It doesn't affect inclusion in Search. To opt out of AI Overviews and AI Mode, there's the Search Console control<\/td><td>Google<\/td><\/tr><tr><td>\u201cChatGPT uses Bing, so Bing is all you need\u201d<\/td><td>OpenAI talks about third-party search providers without naming them. Bing matters, especially for Copilot, but it isn't everything<\/td><td>OpenAI<\/td><\/tr><tr><td>\u201cYou can pay to get ChatGPT to recommend you\u201d<\/td><td>Ads in ChatGPT are separate and labeled, and OpenAI says they don't influence the answers<\/td><td>OpenAI<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">What is an llms.txt file, and does it actually do anything?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">llms.txt is a Markdown file with a summary of a website and links to its key pages, meant for language models to read when they answer. Jeremy Howard proposed it in September 2024, and that's still what it is: a proposal. Google explicitly says its search doesn't use it, and it doesn't appear in the crawler documentation from OpenAI, Anthropic or Perplexity. It can make sense for developer documentation; for a small business, it's not a priority, and I wouldn't pay anyone to make one.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Mistakes<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"errores\">Common mistakes when getting started with GEO<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The most expensive GEO mistakes aren't technical: they're about approach. These are the ones I see most often:<\/p>\n\n\n\n<div class=\"wp-block-group gr g3 is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">1<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Blocking without knowing it<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A security plugin or the CDN stops AI search bots, and nobody checks.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">2<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Measuring with a screenshot<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A single answer isn't data. Without a fixed set of questions, there's no trend.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">3<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Different details everywhere<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A name, address or list of services that changes between the website, the business profile and the directories.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">4<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Only one language<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In Andorra or Catalonia, leaving out everyone who asks in Catalan, French or English.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">5<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Pages that don't answer<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Plenty of slogans and no concrete answer to what the customer is actually asking.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cr is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"nb wp-block-paragraph\">6<\/p>\n\n\n\n<p class=\"ct wp-block-paragraph\">Only watching ChatGPT<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Forgetting about Google, which has 2.5 billion monthly users in AI Overviews alone.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group co co-v is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">Is AI recommending your competitors instead of you?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It's almost never a single failure: it's usually a mix of pages that don't answer, business details that don't match and too few mentions off your website. At our <a href=\"https:\/\/www.digiaccion.com\/en\/geo-agency-ai-chat-positioning-andorra\/\">GEO agency in Andorra<\/a>, we prioritize it by impact and work on it alongside SEO, in every language you sell in. <a href=\"https:\/\/www.digiaccion.com\/en\/contact\/\">Tell us about your project<\/a> and we'll tell you what we'd check first.<\/p>\n<\/div>\n\n\n\n<p class=\"k wp-block-paragraph\">Summary<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"resumen\">How to do GEO (AI SEO) step by step: summary<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">GEO comes down to seven steps, plus defending your reputation and measuring, and the order matters: first, make sure AI can read you; then, that it understands you; finally, that it has reasons to recommend you.<\/p>\n\n\n\n<div class=\"wp-block-group co co-d is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">The 9 steps<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Step 1. Crawling:<\/strong> search bots allowed and the Search generative AI control in Search Console set to \u201cInclude.\u201d<\/li>\n\n<li><strong>Step 2. Citable content:<\/strong> the answer in the first sentence, with data, quotes and sources.<\/li>\n\n<li><strong>Step 3. Entity:<\/strong> the same name and the same details everywhere.<\/li>\n\n<li><strong>Step 4. Mentions:<\/strong> media, directories, comparison pages, forums and YouTube, always online.<\/li>\n\n<li><strong>Step 5. Reviews and profiles:<\/strong> Google, Bing, Apple and your industry, with reviews that tell real stories.<\/li>\n\n<li><strong>Step 6. First-party data:<\/strong> prices, timelines and research that AI can't make up.<\/li>\n\n<li><strong>Step 7. Languages:<\/strong> one version per language and the same entity in all of them.<\/li>\n\n<li><strong>Step 8. Defense:<\/strong> a body of honest content on the sites AI reads, and monitoring of forums and \u201creviews\u201d searches.<\/li>\n\n<li><strong>Step 9. Measurement:<\/strong> Search Console, Trends, GA4, Bing Webmaster Tools and the same set of prompts every month.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-group co co-d is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">How we work at DigiAcci\u00f3n<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Before we touch anything, we listen to the AI: we run your customers' real questions, in every language you sell in, and note who shows up and which sources get cited. Then we check that search bots can read your website and that Search Console is set up correctly. With that, we decide which pages to rewrite, which business details to unify and which online media, directories and forums are worth being in, in order of impact. And every month we rerun the same questions and cross-check Search Console and GA4, so we can show you trends rather than isolated screenshots. For us, GEO is the next layer of SEO, never a standalone service.<\/p>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Does GEO work for a small or local business?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, and sometimes even more than for a big brand. Local questions (\u201cwhich physical therapist in Escaldes-Engordany\u2026\u201d, \u201cwhich dentist in Zaragoza\u2026\u201d) have fewer sources to choose from, so a complete business profile, reviews that tell real stories and a few mentions in the right places make all the difference. The GEO paper points the same way: the websites that weren't at the top were the ones that gained the most.<\/p>\n\n\n\n<p class=\"k wp-block-paragraph\">Example<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"ejemplo\">GEO example: an accounting firm in Andorra<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Here's how I'd approach GEO for an accounting and business-services firm (a <em>gestoria<\/em>, as they're called locally) in Andorra la Vella that works with residents and with companies setting up in the country. It's a hypothetical case, not a real client, and it works as a template for any service business: change the industry and the questions, and the framework stays the same.<\/p>\n\n\n\n<figure class=\"wp-block-table tb\"><table><thead><tr><th>Step<\/th><th>Decision made<\/th><th>What gets delivered<\/th><\/tr><\/thead><tbody><tr><td>Audit<\/td><td>20 real questions in four languages, such as <em>\u201cwhich firm in Andorra can help me set up a company?\u201d<\/em>, <em>\u201cgestoria per obtenir la resid\u00e8ncia a Andorra\u201d<\/em> or <em>\u201ccabinet comptable Andorre cr\u00e9ation de soci\u00e9t\u00e9\u201d<\/em><\/td><td>A spreadsheet with appearances, competitors and cited sources<\/td><\/tr><tr><td>1 \u00b7 Crawling<\/td><td>Review robots.txt, the CDN, the security plugin and the AI control in Search Console<\/td><td>Search bots allowed and confirmed in the logs<\/td><\/tr><tr><td>2 \u00b7 Content<\/td><td>One page per service that answers up top (requirements, timelines, ballpark price) and one guide per procedure: active residency, passive residency, company formation<\/td><td>Pages with an author and links to the official sources<\/td><\/tr><tr><td>3 \u00b7 Entity<\/td><td>The same name, address and description on the website, the business profile, the directories and LinkedIn<\/td><td>A consistency sheet and organization structured data<\/td><\/tr><tr><td>4 \u00b7 Mentions<\/td><td>Start with the sources AI already cites: online professional directories, comparison sites and forums where newcomers to the country ask questions<\/td><td>A list of target sources, ranked by how often they come up<\/td><\/tr><tr><td>5 \u00b7 Reviews<\/td><td>Ask for a review when each procedure is completed, in the client's language, describing the case<\/td><td>Reviews with useful text on Google and in the directories<\/td><\/tr><tr><td>6 \u00b7 First-party data<\/td><td>Publish the real timelines for each procedure, based on anonymized files<\/td><td>A timeline table no competitor has<\/td><\/tr><tr><td>7 \u00b7 Languages<\/td><td>Catalan, Spanish, French and English versions with <em>hreflang<\/em><\/td><td>Four adapted versions, not literal translations<\/td><\/tr><tr><td>8 \u00b7 Defense<\/td><td>Monitor what comes up for \u201c[name] reviews\u201d on Google and in AI tools, and in the forums where newcomers ask questions<\/td><td>Monthly alerts and client cases told in detail<\/td><\/tr><tr><td>9 \u00b7 Measurement<\/td><td>The same 20 questions every month, plus Search Console, Trends and GA4<\/td><td>A monthly trend report, with no isolated screenshots<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">What matters in this example isn't the list, but where each decision comes from. The audit doesn't just tell you whether you appear: <strong>it shows you which sources AI uses for your industry<\/strong>. If, for \u201cresidency in Andorra,\u201d it always cites the same two directories and one forum, that's where the work starts, not in publishing twenty more articles.<\/p>\n\n\n\n<div class=\"wp-block-group co co-d is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">And if it were a dental clinic in Valencia<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The framework is the same; the pieces change. The questions would be along the lines of <em>\u201cwhich dental clinic in Valencia offers implants with financing?\u201d<\/em>, in Spanish and in Valencian. The sources likely to carry the most weight are the Google Business Profile, Doctoralia and local online media, so that's where the reviews and mentions work would go. And the original content that would make the difference is one page per treatment with a ballpark price, timelines and who performs it, something almost no clinic publishes.<\/p>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"no-haria\">What I wouldn't do<\/h2>\n\n\n\n<ul class=\"wp-block-list no\">\n<li>Pay for an llms.txt, a \u201csecret GEO schema\u201d or any other magic file for AI.<\/li>\n\n<li>Create a page for every variation of a question to \u201ccover the <em>fan-out<\/em>\u201d: Google considers that scaled content abuse.<\/li>\n\n<li>Buy mentions on websites nobody reads, or buy fake reviews.<\/li>\n\n<li>Pay for campaigns against competitors in forums, or hide instructions for AI on my website. It's deception, and when it comes to light, the damage falls on whoever did it.<\/li>\n\n<li>Block \u201call AI bots\u201d with a single click without knowing which ones are for search and which ones are for training.<\/li>\n\n<li>Exclude my website from AI Overviews and AI Mode in Search Console without a clear business reason.<\/li>\n\n<li>Write my company's Wikipedia article myself.<\/li>\n\n<li>Believe anyone who promises to get me \u201cranked first in ChatGPT.\u201d Nobody controls what an AI answers.<\/li>\n\n<li>Abandon SEO to \u201cdo GEO.\u201d Without that foundation, the rest doesn't hold up.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"idea-final\">The bottom line<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">GEO isn't a discipline that changes everything. It's the same old SEO, with more platforms, more weight on what's said about you off your website and less precise measurement. If I had to get a business ready for 2027 today, this would be my order:<\/p>\n\n\n\n<ul class=\"wp-block-list fw\">\n<li>Make sure AI can read you<\/li>\n\n<li>Make sure it understands you<\/li>\n\n<li>Get people talking about you<\/li>\n\n<li class=\"hi\">Get recommended<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">In that order. Whoever starts at the end, buying mentions or magic files, is building on a website that AI can't read or doesn't understand.<\/p>\n\n\n\n<p class=\"pq wp-block-paragraph\">AI doesn't reward whoever publishes the most. It rewards whoever is easiest to cite without fear of getting it wrong.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"faq\">Frequently asked questions<\/h2>\n\n\n\n<div class=\"dga-faq\">\n<details class=\"fq\" name=\"dga-faq\" open><summary><h3>Is Google AI Mode the same as Gemini?<\/h3><\/summary><p>No. Gemini is Google's family of AI models and also its assistant, the Gemini app, which Google says has more than 900 million monthly users. AI Mode is a way of searching inside Google that runs on Gemini models. For GEO they're alike in what matters, because both rely on Google's index, but they're controlled differently: AI Mode, through the Search generative AI control in Search Console; the Gemini app, through Google-Extended.<\/p><\/details>\n<details class=\"fq\" name=\"dga-faq\"><summary><h3>How do you turn on AI Mode in Google?<\/h3><\/summary><p>There's nothing to switch on. On a computer, go to google.com\/ai, or type a question into Google and select AI Mode on the results page; in the Google app, tap AI Mode on the home screen. You don't need to be signed in, although signing in lets you pick up past conversations. Since October 2025 it has been available in more than 200 countries and territories, and Google's help page lists dozens of languages, Spanish and Catalan among them. For a business, that means customers can already get a written answer about your industry, so it's worth checking what it says about you before they do.<\/p><\/details>\n<details class=\"fq\" name=\"dga-faq\"><summary><h3>How do I rank in ChatGPT with my business?<\/h3><\/summary><p>First, make sure its search can read you: don't block OAI-SearchBot in robots.txt or at your CDN, because OpenAI says any public website can appear in ChatGPT search if its crawler can get in. Next, pages that answer your customers' real questions with concrete data, and the same business details everywhere. Finally, mentions in directories, comparison sites, forums and online media. You don't need to verify your domain in ChatGPT: that's for publishing GPTs, not for showing up in answers. And \u201cranking\u201d here means being named and cited, not holding a fixed position.<\/p><\/details>\n<details class=\"fq\" name=\"dga-faq\"><summary><h3>What is GPTBot, and will blocking it remove me from ChatGPT?<\/h3><\/summary><p>No. GPTBot is OpenAI's training crawler: blocking it signals that your content shouldn't be used to train its models. ChatGPT search depends on a different bot, OAI-SearchBot, and OpenAI makes clear that each setting is independent: you can allow one and block the other. It's the same at Anthropic: ClaudeBot is for training and Claude-SearchBot is for search. The common mistake is the opposite one: blocking \u201call AI bots\u201d from a plugin or the CDN and accidentally shutting out the search bots too.<\/p><\/details>\n<details class=\"fq\" name=\"dga-faq\"><summary><h3>Is GEO the same as AEO and AI SEO?<\/h3><\/summary><p>For practical purposes, yes: they're different labels for the same work. GEO (generative engine optimization) is the most widespread name, but you'll find the same job sold as AEO (answer engine optimization), LLMO (large language model optimization), AIO, AI SEO or simply SEO for AI. The nuances differ: AEO was born with featured snippets and voice assistants, and LLMO focuses on language models. But the core is the same: getting AI tools to understand you, mention you and cite you. Google, for its part, considers all of this to still be SEO.<\/p><\/details>\n<details class=\"fq\" name=\"dga-faq\"><summary><h3>How do I show up in Google AI Mode and Gemini?<\/h3><\/summary><p>With solid SEO on Google, because both rely on its index: the page has to be indexed and eligible to be shown with a snippet, with no additional requirements. Also check two settings: the Search generative AI control in Search Console set to \u201cInclude,\u201d and Google-Extended left unblocked if you want the Gemini app to use your content in its answers. From there, it's the same as the rest of GEO: content that answers each sub-question, a complete business profile and mentions on trustworthy sites.<\/p><\/details>\n<details class=\"fq\" name=\"dga-faq\"><summary><h3>How long does GEO take to work?<\/h3><\/summary><p>The technical side shows results quickly: OpenAI and Perplexity say robots.txt changes take up to about 24 hours to apply, and whatever you publish can be cited as soon as it's crawled and indexed. What carries the most weight, mentions and reputation, takes months to build. My recommendation is to measure with the same questions every month and judge the trend from the third or fourth month on, not from a one-week screenshot.<\/p><\/details>\n<details class=\"fq\" name=\"dga-faq\"><summary><h3>How do I choose a GEO agency in Andorra?<\/h3><\/summary><p>Ask for three things before you sign. An audit built on your customers' real questions, in the languages you sell in: in Andorra, Catalan, Spanish, French and English. A clear explanation of what they'll do on and off your website, with concrete, online actions. And measurement with verifiable data, with no promise of \u201cranking first in ChatGPT,\u201d because nobody controls that. At DigiAcci\u00f3n, a <a href=\"https:\/\/www.digiaccion.com\/en\/\">digital marketing agency in Andorra<\/a>, we work on GEO from La Massana with this same method, as the next layer of SEO.<\/p><\/details>\n<\/div>\n<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Is Google AI Mode the same as Gemini?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"No. Gemini is Google's family of AI models and also its assistant, the Gemini app, which Google says has more than 900 million monthly users. AI Mode is a way of searching inside Google that runs on Gemini models. For GEO they're alike in what matters, because both rely on Google's index, but they're controlled differently: AI Mode, through the Search generative AI control in Search Console; the Gemini app, through Google-Extended.\"}},{\"@type\":\"Question\",\"name\":\"How do you turn on AI Mode in Google?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"There's nothing to switch on. On a computer, go to google.com\/ai, or type a question into Google and select AI Mode on the results page; in the Google app, tap AI Mode on the home screen. You don't need to be signed in, although signing in lets you pick up past conversations. Since October 2025 it has been available in more than 200 countries and territories, and Google's help page lists dozens of languages, Spanish and Catalan among them. 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GEO (generative engine optimization) is the most widespread name, but you'll find the same job sold as AEO (answer engine optimization), LLMO (large language model optimization), AIO, AI SEO or simply SEO for AI. The nuances differ: AEO was born with featured snippets and voice assistants, and LLMO focuses on language models. But the core is the same: getting AI tools to understand you, mention you and cite you. Google, for its part, considers all of this to still be SEO.\"}},{\"@type\":\"Question\",\"name\":\"How do I show up in Google AI Mode and Gemini?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"With solid SEO on Google, because both rely on its index: the page has to be indexed and eligible to be shown with a snippet, with no additional requirements. Also check two settings: the Search generative AI control in Search Console set to \u201cInclude,\u201d and Google-Extended left unblocked if you want the Gemini app to use your content in its answers. 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An audit built on your customers' real questions, in the languages you sell in: in Andorra, Catalan, Spanish, French and English. A clear explanation of what they'll do on and off your website, with concrete, online actions. And measurement with verifiable data, with no promise of \u201cranking first in ChatGPT,\u201d because nobody controls that. At DigiAcci\u00f3n, a digital marketing agency in Andorra, we work on GEO from La Massana with this same method, as the next layer of SEO.\"}}]}<\/script>\n\n\n\n<div class=\"wp-block-group ca is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"cth wp-block-paragraph\">Are ChatGPT or Google's AI Mode recommending your competitors instead of you?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">First, we'd check what AI tools say when your customers ask their questions, and whether they can read your website; then the content, your business details and the mentions you're missing, in order of impact. Tell us about your project and we'll tell you where we'd start.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.digiaccion.com\/en\/geo-agency-ai-chat-positioning-andorra\/\">See our GEO service \u2192<\/a><\/div>\n\n\n\n<div class=\"wp-block-button b2\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.digiaccion.com\/en\/contact\/\">Tell us about your project \u2192<\/a><\/div>\n\n\n\n<div class=\"wp-block-button b2\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.digiaccion.com\/en\/\">DigiAcci\u00f3n \u00b7 Digital marketing agency in Andorra \u2192<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group src is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lb wp-block-paragraph\">Sources<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google Search Central: <a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/ai-optimization-guide\" target=\"_blank\" rel=\"noopener\">guide to optimizing for generative AI features in Google Search<\/a> (updated July 10, 2026).<\/li>\n\n<li>Google Search Central: <a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/ai-features\" target=\"_blank\" rel=\"noopener\">AI features and your website<\/a> (updated December 10, 2025).<\/li>\n\n<li>Search Console Help: <a href=\"https:\/\/support.google.com\/webmasters\/answer\/16984139?hl=en\" target=\"_blank\" rel=\"noopener\">Generative AI performance report<\/a> (rolled out worldwide on August 31, 2026).<\/li>\n\n<li>Search Console Help: <a href=\"https:\/\/support.google.com\/webmasters\/answer\/16908024?hl=en\" target=\"_blank\" rel=\"noopener\">Search generative AI control<\/a> (available to all websites since August 31, 2026).<\/li>\n\n<li>Google Search Central: <a href=\"https:\/\/developers.google.com\/search\/docs\/crawling-indexing\/google-common-crawlers\" target=\"_blank\" rel=\"noopener\">Google's common crawlers and Google-Extended<\/a>.<\/li>\n\n<li>Google Search Central: <a href=\"https:\/\/developers.google.com\/search\/docs\/essentials\/spam-policies\" target=\"_blank\" rel=\"noopener\">spam policies for Google Search<\/a>.<\/li>\n\n<li>Google Search Help: <a href=\"https:\/\/support.google.com\/websearch\/answer\/16011537?hl=en\" target=\"_blank\" rel=\"noopener\">Get AI-powered responses with AI Mode in Google Search<\/a> (how to open it, supported countries and languages).<\/li>\n\n<li>Google blog: <a href=\"https:\/\/blog.google\/products\/search\/ai-mode-expands-languages-locations\/\" target=\"_blank\" rel=\"noopener\">AI Mode is now available in more languages and locations around the world<\/a> (October 7, 2025).<\/li>\n\n<li>Google: <a href=\"https:\/\/blog.google\/innovation-and-ai\/sundar-pichai-io-2026\/\" target=\"_blank\" rel=\"noopener\">Sundar Pichai's keynote at Google I\/O<\/a> (May 19, 2026).<\/li>\n\n<li>OpenAI: <a href=\"https:\/\/developers.openai.com\/api\/docs\/bots\" target=\"_blank\" rel=\"noopener\">Overview of OpenAI crawlers<\/a> (OAI-SearchBot, GPTBot, ChatGPT-User).<\/li>\n\n<li>OpenAI Help Center: <a href=\"https:\/\/help.openai.com\/en\/articles\/12627856-publishers-and-developers-faq\" target=\"_blank\" rel=\"noopener\">Publishers and developers FAQ<\/a>.<\/li>\n\n<li>OpenAI Help Center: <a href=\"https:\/\/help.openai.com\/en\/articles\/9237897-chatgpt-search\" target=\"_blank\" rel=\"noopener\">ChatGPT search<\/a>.<\/li>\n\n<li>OpenAI Help Center: <a href=\"https:\/\/help.openai.com\/en\/articles\/8871611-domain-verification\" target=\"_blank\" rel=\"noopener\">Domain verification<\/a>.<\/li>\n\n<li>OpenAI: <a href=\"https:\/\/openai.com\/index\/testing-ads-in-chatgpt\/\" target=\"_blank\" rel=\"noopener\">Testing ads in ChatGPT<\/a> (February 9, 2026).<\/li>\n\n<li>TechCrunch: <a href=\"https:\/\/techcrunch.com\/2026\/02\/27\/chatgpt-reaches-900m-weekly-active-users\" target=\"_blank\" rel=\"noopener\">ChatGPT reaches 900M weekly active users<\/a> (February 27, 2026).<\/li>\n\n<li>Anthropic: <a href=\"https:\/\/support.claude.com\/en\/articles\/8896518\" target=\"_blank\" rel=\"noopener\">Does Anthropic crawl data from the web, and how can site owners block the crawler?<\/a> (ClaudeBot, Claude-SearchBot, Claude-User).<\/li>\n\n<li>Perplexity: <a href=\"https:\/\/docs.perplexity.ai\/guides\/bots\" target=\"_blank\" rel=\"noopener\">Perplexity crawlers<\/a> (PerplexityBot, Perplexity-User).<\/li>\n\n<li>Microsoft Bing: <a href=\"https:\/\/blogs.bing.com\/webmaster\/February-2026\/Introducing-AI-Performance-in-Bing-Webmaster-Tools-Public-Preview\" target=\"_blank\" rel=\"noopener\">Introducing AI Performance in Bing Webmaster Tools (public preview)<\/a> (February 2026).<\/li>\n\n<li>Pew Research Center: <a href=\"https:\/\/www.pewresearch.org\/short-reads\/2025\/07\/22\/google-users-are-less-likely-to-click-on-links-when-an-ai-summary-appears-in-the-results\/\" target=\"_blank\" rel=\"noopener\">Google users are less likely to click on links when an AI summary appears in the results<\/a> (July 22, 2025).<\/li>\n\n<li>Ahrefs: <a href=\"https:\/\/ahrefs.com\/blog\/ai-overviews-reduce-clicks-update\/\" target=\"_blank\" rel=\"noopener\">Update: AI Overviews Reduce Clicks by 58%<\/a> (February 4, 2026).<\/li>\n\n<li>Ahrefs: <a href=\"https:\/\/ahrefs.com\/blog\/ai-overview-citations-top-10\/\" target=\"_blank\" rel=\"noopener\">Update: 38% of AI Overview Citations Pull From The Top 10<\/a> (March 2, 2026).<\/li>\n\n<li>Ahrefs: <a href=\"https:\/\/ahrefs.com\/blog\/ai-overview-brand-correlation\/\" target=\"_blank\" rel=\"noopener\">An Analysis of AI Overview Brand Visibility Factors (75K Brands Studied)<\/a> (May 2025).<\/li>\n\n<li>Aggarwal, P. et al.: <a href=\"https:\/\/arxiv.org\/abs\/2311.09735\" target=\"_blank\" rel=\"noopener\">GEO: Generative Engine Optimization<\/a> (arXiv, November 2023; KDD 2024).<\/li>\n\n<li>Jeremy Howard: <a href=\"https:\/\/llmstxt.org\/\" target=\"_blank\" rel=\"noopener\">The \/llms.txt file<\/a> (proposal dated September 3, 2024).<\/li>\n\n<li>Lars Lofgren: <a href=\"https:\/\/larslofgren.com\/codesmith-reddit-reputation-attack\/\" target=\"_blank\" rel=\"noopener\">The Story of Codesmith: How a Competitor Crippled a $23.5M Bootcamp By Becoming a Reddit Moderator<\/a> (October 8, 2025).<\/li>\n\n<li>GIGAZINE: <a href=\"https:\/\/gigazine.net\/gsc_news\/en\/20251011-competitor-moderator\" target=\"_blank\" rel=\"noopener\">summary of the Codesmith case, including the moderator's response<\/a> (October 11, 2025).<\/li>\n\n<li>Microsoft Security Blog: <a href=\"https:\/\/www.microsoft.com\/en-us\/security\/blog\/2026\/02\/10\/ai-recommendation-poisoning\/\" target=\"_blank\" rel=\"noopener\">Manipulating AI memory for profit: The rise of AI Recommendation Poisoning<\/a> (February 10, 2026).<\/li>\n\n<li>MIT Technology Review: <a href=\"https:\/\/www.technologyreview.com\/2025\/07\/01\/1119498\/cloudflare-will-now-by-default-block-ai-bots-from-crawling-its-clients-websites\/\" target=\"_blank\" rel=\"noopener\">Cloudflare will now, by default, block AI bots from crawling its clients' websites<\/a> (July 1, 2025).<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"au\"><img decoding=\"async\" src=\"data:image\/jpeg;base64,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\" alt=\"Jes\u00fas Almir Costa\" width=\"72\" height=\"72\"><p>Author: <a href=\"https:\/\/www.linkedin.com\/in\/jesusalmircosta\/\" target=\"_blank\" rel=\"noopener\">Jes\u00fas Almir Costa<span class=\"lk i-linkedin\" aria-hidden=\"true\"><\/span><\/a><br>Founder of DigiAcci\u00f3n<\/p><\/div>\n\n\n\n<div class=\"sv2 rel\">\n<span class=\"lb\">Keep reading<\/span>\n<div class=\"sv2g\"><a href=\"https:\/\/www.digiaccion.com\/en\/seo\/seo-strategy\/\"><b>SEO strategy, step by step<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/local-seo\/\"><b>Local SEO and Google Maps<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/inteligencia-artificial\/best-ai\/\"><b>What is the best AI?<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><\/div>\n<\/div>\n\n\n\n<div class=\"sv2\">\n<span class=\"lb\">DigiAcci\u00f3n services<\/span>\n<div class=\"sv2g\"><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-in-andorra\/\"><b>Web design agency in Andorra<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/e-commerce-design-agency-andorra\/\"><b>E-commerce agency in Andorra<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/seo-organic-positioning-agency-andorra\/\"><b>SEO agency in Andorra<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/geo-agency-ai-chat-positioning-andorra\/\"><b>GEO agency in Andorra<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/google-ads-sem-agency-in-andorra\/\"><b>Google Ads agency in Andorra<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/meta-ads-agency-facebook-ads-in-andorra\/\"><b>Social Ads agency in Andorra<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/graphic-design-agency-andorra\/\"><b>Graphic design agency in Andorra<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/video-production-editing-agency-andorra\/\"><b>Video production and editing agency in Andorra<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/legal-marketing-agency-lawyers\/\"><b>Digital marketing agency for lawyers<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><\/div>\n<\/div>\n\n\n\n<div class=\"sv2 sect\">\n<span class=\"lb\">Web design by sector<\/span>\n<p class=\"sectp\"><span>A page for each sector, with examples and ballpark prices.<\/span><span class=\"hint\" aria-hidden=\"true\">Swipe to see all 14 \u2192<\/span><\/p>\n<div class=\"sv2g\"><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-hotels\/\"><b>Hotel website design<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-restaurants-hospitality\/\"><b>Web design for restaurants and hospitality<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-real-estate\/\"><b>Real estate website design<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-consulting-management-firms\/\"><b>Web design for consulting and management firms<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-lawyers-law-firms\/\"><b>Web design for lawyers and law firms<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-architects-interior-designers\/\"><b>Web design for architects and interior designers<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-clinics-healthcare\/\"><b>Web design for clinics and healthcare<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-construction-contractors\/\"><b>Contractor website design<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-auto-repair-shops\/\"><b>Auto repair website design<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-veterinary-clinics\/\"><b>Veterinary website design<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-gyms-fitness\/\"><b>Gym and fitness website design<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-it-companies\/\"><b>Website design for IT companies<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-fashion-brands\/\"><b>Fashion website design<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><a href=\"https:\/\/www.digiaccion.com\/en\/web-design-agency-vacation-rentals\/\"><b>Vacation rental website design<\/b><span class=\"ar i-arrow\" aria-hidden=\"true\"><\/span><\/a><\/div>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>47 min read If you&#8217;re searching \u201cwhat is GEO,\u201d odds are you&#8217;ve already run the test yourself: you asked ChatGPT or Google&#8217;s AI Mode about your industry in your city, something like \u201cbest dental clinic in Valencia\u201d or \u201caccounting firm in Andorra la Vella,\u201d and your business didn&#8217;t show up. Two competitors did, along with [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":27401223,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[251],"tags":[],"class_list":["post-27401229","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geo"],"_links":{"self":[{"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/posts\/27401229","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/comments?post=27401229"}],"version-history":[{"count":2,"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/posts\/27401229\/revisions"}],"predecessor-version":[{"id":27401231,"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/posts\/27401229\/revisions\/27401231"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/media\/27401223"}],"wp:attachment":[{"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/media?parent=27401229"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/categories?post=27401229"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digiaccion.com\/en\/wp-json\/wp\/v2\/tags?post=27401229"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}